Les Eternels perfumes in new Balmain Beauty boutique in Paris

Vogue France magazine invited its readers to the first Balmain Beauty boutique to get acquainted with the new Les Eternels perfume collection. The creative director of the house, Olivier Rusteng, worked on the development of fragrances. I chose two favorites for myself. The first one is Carbone with notes of white musk, rose absolute, suede, […]

Perfumery masterclass Infiniment Coty x Madame Figaro Paris

To celebrate its 120th anniversary, the French perfume brand Coty Paris, and the magazine Madame Figaro, organized a special masterclass to present a new line of fragrances with an immersive experience, “The Infinite Garden”. This event was held in its new Parisian boutique.  Infiniment Coty Paris unveils its first collection entirely manufactured with 100% alcohol […]

Excursion to the historic Guerlain store

Once a year, the LVMH group of companies holds open days in its workshops and stores – Les Journées Particulières. This year I was lucky to visit the historical Guerlain store on the Champs-Élysées Avenue 68.

When fragrances and fashion runs together

Fashion and perfume are connected much more than we think sometimes. Some of the fashion houses are inspired by bottles from the past, and some invent new ones which are then paraded at fashion shows. In the first article on the blog we collected vivid examples of this cooperation.